Apple CEO Tim Cook will step down this summer, with hardware chief John Ternus set to succeed him after a 15-year tenure. The report highlights Cook’s Washington engagement as a defining feature of his leadership, including frequent meetings with President Donald Trump and participation in White House events during trade tensions. His approach is described as helping Apple secure tariff relief and policy concessions through symbolic gestures and political engagement, while drawing some internal

2026-04-22

Apple CEO Tim Cook will step down this summer, with hardware chief John Ternus set to succeed him after a 15-year tenure. The report highlights Cook’s Washington engagement as a defining feature of his leadership, including frequent meetings with President Donald Trump and participation in White House events during trade tensions. His approach is described as helping Apple secure tariff relief and policy concessions through symbolic gestures and political engagement, while drawing some internal criticism over limited public opposition to Trump-era policies.