South Korean media report Samsung's memory division has allocated roughly 70% of its capacity through 2031 to long-term agreements (LTAs), with major clients including NVIDIA, Microsoft and Google. An AI-driven surge in HBM demand is crowding out traditional DRAM supply and intensifying shortages; even large LTA customers reportedly cannot secure their full contracted volumes, sending spot HBM prices sharply higher.

2026-09-01

South Korean media report Samsung's memory division has allocated roughly 70% of its capacity through 2031 to long-term agreements (LTAs), with major clients including NVIDIA, Microsoft and Google. An AI-driven surge in HBM demand is crowding out traditional DRAM supply and intensifying shortages; even large LTA customers reportedly cannot secure their full contracted volumes, sending spot HBM prices sharply higher.