At a Sichuan-region 2026 investor online reception day and semiannual results briefing, board director Liu Miao said nationwide expansion of lower-ABV Guojiao 1573 is the company's long-term marketing direction. The strategy prioritises deep cultivation of base markets and targeted first-tier/highland cities to drive spillover into adjacent markets and to use flagship-city benchmark effects to build a distributor network for the lower-ABV product, forming the foundation for subsequent national e

2026-09-11

At a Sichuan-region 2026 investor online reception day and semiannual results briefing, board director Liu Miao said nationwide expansion of lower-ABV Guojiao 1573 is the company's long-term marketing direction. The strategy prioritises deep cultivation of base markets and targeted first-tier/highland cities to drive spillover into adjacent markets and to use flagship-city benchmark effects to build a distributor network for the lower-ABV product, forming the foundation for subsequent national expansion. The company said execution is proceeding according to plan and overall progress meets expectations.