Supply-chain sources said Apple has restructured orders for the fall 2026 iPhone launch: iPhone Duo orders up 30% but remain below 10 mln units; iPhone 18 Pro orders cut 10–15% while iPhone 18 Pro Max orders rise 10–15%, leaving total iPhone 18 Pro-series volume unchanged. A supply-chain contact said the mix shifts sales toward higher-value models, which should be positive for Apple suppliers' earnings.

2026-10-10

Supply-chain sources said Apple has restructured orders for the fall 2026 iPhone launch: iPhone Duo orders up 30% but remain below 10 mln units; iPhone 18 Pro orders cut 10–15% while iPhone 18 Pro Max orders rise 10–15%, leaving total iPhone 18 Pro-series volume unchanged. A supply-chain contact said the mix shifts sales toward higher-value models, which should be positive for Apple suppliers' earnings.