Social posts by appliance dealers claiming the national appliance purchase
subsidy will be taken offline on Oct 15 are false and are prompting “buy now”
pressure ahead of Double 11. A widely shared screenshot cited the Oct 15 date,
but the National Development and Reform Commission said on Sept 30 that the
fourth batch of 62.5 bln yuan in ultra-long special sovereign bonds to support
trade-in consumption has been allocated. By convention the subsidy’s final usage
deadline is Dec 31, 2026, not Oct 15.