OpenAI on Sunday confirmed plans to brand its data centers as Compute Campus, saying the name better reflects the scale and role of AI infrastructure and signals long-term investment in compute, energy infrastructure and skilled labor. Data centers have become a voter issue in the US midterm elections and past attempts to improve public perception have largely failed; major builders including Meta, Amazon and Microsoft have pledged millions to nearby communities and schools, and OpenAI is pursui

OpenAI on Sunday confirmed plans to brand its data centers as Compute Campus, saying the name better reflects the scale and role of AI infrastructure and signals long-term investment in compute, energy infrastructure and skilled labor. Data centers have become a voter issue in the US midterm elections and past attempts to improve public perception have largely failed; major builders including Meta, Amazon and Microsoft have pledged millions to nearby communities and schools, and OpenAI is pursuing a full rebrand to try to shift public opinion.