A government report released Nov. 3 in Beijing said that by end-2025 China’s TV
big-screen users exceeded 1.0 billion and online audio-visual users totaled
1.099 billion. Total TV big‑screen viewing in 2025 reached 638.7 billion hours,
with average daily linear viewing of 4 hours 5 minutes; average daily online
audio‑visual use was 201 minutes. The radio, TV and online audio‑visual industry
generated 1.546 trillion yuan in revenue in 2025, up 5.22% YoY and up 67.82%
versus the end of the 13th Five‑Year Plan; revenue from online audio‑visual
service providers accounted for 53.63% of the total.