Douyin Group’s short-drama rights center is inviting partners with
interactive-content, short-drama, comic-drama or game production capabilities to
collaborate on interactive dramas and interactive film-games. The platform will
provide IP support, three cooperation models and two limited-time incentives:
per-drama minimum guarantees up to 200,000 yuan and additional revenue shares of
30–50%; multiple incentives may be stacked. Target projects are non-linear
videos supporting time-domain, space-domain and event interactions, with
branching story choices, viewpoint switching and scene exploration features.