MOFCOM's Service Trade Department issued measures to accelerate rail–tourism
integration and expand service consumption, outlining 15 main tasks across five
areas. Market-relevant directives: accelerate tourism-oriented upgrades to rail
infrastructure — coordinate rail and tourism planning, speed station retrofits,
enhance tourism amenities and accessibility. Promote tourism-focused train
retrofits and encourage private investment in train facilities to meet diverse
consumer demand. Encourage localities with capacity to introduce subsidies and
reward policies for tourism trains and to pilot new rail–tourism consumption
scenarios. Urge financial institutions to provide financing for technical
upgrades and equipment renewal of tourism trains. Support broadening application
channels to operate tourism trains, stepping up promotion and building a
Rail–Tour Integration brand to boost demand.
