Research firm Omdia says PC demand may be weak in H2 after more than half of surveyed channel partners reported customers are postponing hardware upgrades. Rising memory and flash costs have pushed retail prices up 20–40%, and Q2 global PC shipments fell 3.6% YoY to 65.7 million units. Early component-driven cost spikes prompted some buyers to pull forward purchases. Omdia notes recent MacBook price increases as evidence of a broader industry trend of passing sharp component-cost inflation on to

Research firm Omdia says PC demand may be weak in H2 after more than half of surveyed channel partners reported customers are postponing hardware upgrades. Rising memory and flash costs have pushed retail prices up 20–40%, and Q2 global PC shipments fell 3.6% YoY to 65.7 million units. Early component-driven cost spikes prompted some buyers to pull forward purchases. Omdia notes recent MacBook price increases as evidence of a broader industry trend of passing sharp component-cost inflation on to customers.