Aug 21 — Oriental Selection reported FY2026 revenue RMB 5.7 bln, +29.8% YoY;
operating profit RMB 660 mln, up 703.7% YoY, returning to profitability. For
FY2027 the company plans to expand its in-house anchor team to over 100 and
accelerate self-owned product development, building a full self-owned product
matrix and scaling online-to-offline channels. The firm will roll out domestic
and overseas product layouts in phases as a medium-to-long-term strategic
priority. It has deployed more than 100 vending machines across regions,
operating in 26 cities (mainly on New Oriental campuses), and will deploy AI
tools across all customer service scenarios in FY2027, using large models to
drive sales conversion and reengineer processes.
