MiniMax said its latest ARR breakdown shows B2B now accounts for roughly 80% of ARR and B2C about 20%, versus about 30% B2B/70% B2C a year earlier, indicating accelerated enterprise and developer adoption. The company said ongoing M2-series upgrades and the rollouts of M3 and H3 have raised model intelligence and inference throughput, and enterprise/developer model-call demand is becoming MiniMax’s new revenue driver.

2026-08-26

MiniMax said its latest ARR breakdown shows B2B now accounts for roughly 80% of ARR and B2C about 20%, versus about 30% B2B/70% B2C a year earlier, indicating accelerated enterprise and developer adoption. The company said ongoing M2-series upgrades and the rollouts of M3 and H3 have raised model intelligence and inference throughput, and enterprise/developer model-call demand is becoming MiniMax’s new revenue driver.