ByteDance said roughly 10% of its total compute is used for training and inference of video-generation models and called recent allocation figures “unreliable.” The figures came from an investor-relations disclosure by Zhongwen Online that said 55% of China’s AI token consumption goes to short dramas/video generation, 24% to e‑commerce ads and 15% to R&D, and that token use for AI short dramas/video now exceeds software development and is the largest token-consumption scenario.

2026-10-19

ByteDance said roughly 10% of its total compute is used for training and inference of video-generation models and called recent allocation figures “unreliable.” The figures came from an investor-relations disclosure by Zhongwen Online that said 55% of China’s AI token consumption goes to short dramas/video generation, 24% to e‑commerce ads and 15% to R&D, and that token use for AI short dramas/video now exceeds software development and is the largest token-consumption scenario.