The Ministry of Culture and Tourism launched the 2026 national summer on July 8
culture and tourism consumption season in Haibei Tibetan Autonomous Prefecture,
Qinghai. Running from early July through end‑August, the campaign will deliver
over 30,000 cultural and tourism events and more than 450 mln yuan in
consumption vouchers and subsidies to expand supply of cultural‑tourism products
across summer cooling, coastal resorts, night‑time economy, cruises/yachts,
family attractions, study tours, integral‑heritage food and museum visits. The
ministry said it will coordinate with relevant agencies to roll out measures
covering sightseeing, cooling services, travel and sports‑viewing.
