China’s 2026 total box office (including presales) has exceeded 23.5 bln yuan;
summer window receipts have topped 7.7 bln. Pegasus 3, Kung Fu Women's Football
and Letter to Grandma rank first through third year-to-date. Exhibitors say the
sector shift is now from pure technical/hall upgrades to experiential,
interactive and content-driven business models, turning cinemas into
multi-dimensional cultural products.
