IMAX China summer box office surpassed 723 mln yuan through Aug 29, up 39% YoY,
driven by strong supply of high-quality releases and concentrated consumers
demand for premium viewing. Imported Odyssey posted 310 mln yuan in IMAX
receipts and IMAX accounted for 54.6% of the film’s nationwide box office.
Spider-Man’s first weekend IMAX takings exceeded 130 mln yuan, the best IMAX
opening for a Hollywood release in the mainland since 2019. Domestic film
Welcome to Long Restaurant, shot specially for IMAX, passed 700 mln yuan in box
office five days after release.