President Trump on Friday signed executive actions to support U.S. ranchers by curbing the market power of large meatpackers and advancing new beef-labeling rules. The package includes programs to help ranchers sell directly to consumers and steps in

2026-09-05

President Trump on Friday signed executive actions to support U.S. ranchers by curbing the market power of large meatpackers and advancing new beef-labeling rules. The package includes programs to help ranchers sell directly to consumers and steps intended to reduce the industry's reliance on the 'Big Four' processors. It also requires country-of-origin labeling on all imported beef and asks Congress to move toward permanent legislation. The measures follow rancher backlash to an earlier administration plan to raise beef imports to lower consumer prices; U.S. Agriculture Secretary Brook Rollins called that import plan a "heavy blow" to ranchers while saying Trump supports producers.