Gucci has implemented a new round of price cuts in China across handbags and
ready-to-wear. Spring–summer 2026 Mercato small tote lowered from 25,500 yuan to
20,000 yuan (about 27%); Ophidia mini bucket bag reduced by 3,600 yuan to 8,700
yuan (over 40%); GGMarmont small bucket, previously above 10,000 yuan, is now
8,100 yuan. Ready-to-wear items including canvas dresses, one-piece swimsuits
and wool cardigans were reduced roughly 30%.