According to The Information, OpenAI has told some commercial partners it will
no longer accept ads for image- and audio-generation products because they
compete with OpenAI’s own features. The change was not previously reported and
does not appear in OpenAI’s published ad policy, catching advertisers including
Adobe off guard. If extended to other competing products, the restriction could
constrain OpenAI’s potential ad revenue; OpenAI had earlier told investors it
expected aggressive ad growth and views advertising as a key way to monetize its
large non-paying user base.
