China's film market has stayed hot year-to-date, with box office exceeding 31.5
bln yuan after major release windows from New Year and Spring Festival through
May Day, summer, Mid‑Autumn and National Day. More than 400 releases across
comedy, action, sci‑fi, suspense and animation; estimated full industry‑chain
output has surpassed 480 bln yuan. On‑screen demand remains strong and
off‑screen sectors and "film+" integrations are expanding.