Counterpoint Research's Q3 2026 global memory tracker says AI accelerators,
data-center demand and rising prices lifted DRAM revenue in Q3 2026 to nearly 5x
year-earlier levels, approaching $200 billion. DRAM bit shipments grew only
about 4%, indicating the upcycle is price-driven rather than shipment-driven.
Counterpoint says AI has turned memory from a commodity into a scarce,
high-value resource, and buyers are now competing for supply rather than price.
With prices still rising, suppliers are expected to set new profit highs next
quarter.
