Reports say China EV maker XPeng has entered the yacht market with a project codenamed Flying Fish and has formed a dedicated R&D team of nearly 100 people led by vehicle architecture head Qian Zhanwei. The project is said to remain in early R&D with no technical specs or launch timetable disclosed. XPeng said it was "not aware" of the matter. Automakers including Mercedes‑AMG, Lamborghini, Porsche and Lexus have previously moved into the yacht segment.

2026-06-11

Reports say China EV maker XPeng has entered the yacht market with a project codenamed Flying Fish and has formed a dedicated R&D team of nearly 100 people led by vehicle architecture head Qian Zhanwei. The project is said to remain in early R&D with no technical specs or launch timetable disclosed. XPeng said it was "not aware" of the matter. Automakers including Mercedes‑AMG, Lamborghini, Porsche and Lexus have previously moved into the yacht segment.