Fliggy said its 2026 National Day travel report shows a shift toward authentic, nature- and village-focused travel. Bookings for natural scenic and village products on the platform rose more than 40% YoY. Smaller cities leading demand include Kashgar, Baise, Haixi, Xuancheng and Wuwei. Within the segment, bookings for ancient village tours jumped over 90% YoY, while bookings for workshop-based intangible cultural heritage experiences and visits doubled YoY.

2026-10-07

Fliggy said its 2026 National Day travel report shows a shift toward authentic, nature- and village-focused travel. Bookings for natural scenic and village products on the platform rose more than 40% YoY. Smaller cities leading demand include Kashgar, Baise, Haixi, Xuancheng and Wuwei. Within the segment, bookings for ancient village tours jumped over 90% YoY, while bookings for workshop-based intangible cultural heritage experiences and visits doubled YoY.