Domestic smartphone vendors have raised retail prices due to rising global storage and other semiconductor component costs. Shenzhen retail checks show summer foot traffic up and price adjustments mostly 300–1,000 yuan, with some high-end models up more than 1,000 yuan. Brand stores are using national trade-in subsidies to lower purchase thresholds. Industry sources say the increases reflect component-cost pressure and vendor product-strategy adjustments, and expect storage-chip supply tightness

Domestic smartphone vendors have raised retail prices due to rising global storage and other semiconductor component costs. Shenzhen retail checks show summer foot traffic up and price adjustments mostly 300–1,000 yuan, with some high-end models up more than 1,000 yuan. Brand stores are using national trade-in subsidies to lower purchase thresholds. Industry sources say the increases reflect component-cost pressure and vendor product-strategy adjustments, and expect storage-chip supply tightness to persist.