Huace Film & TV and Tencent Music Entertainment (TME) agreed a deep strategic partnership to explore a "film+music" cross‑sector model. Collaboration will cover audiovisual co-creation, mutual artist development, joint marketing and IP derivative pro

2026-07-14

Huace Film & TV and Tencent Music Entertainment (TME) agreed a deep strategic partnership to explore a "film+music" cross‑sector model. Collaboration will cover audiovisual co-creation, mutual artist development, joint marketing and IP derivative projects to deepen industry‑chain value extraction. The partners plan to produce bespoke music content and events to boost film project reach and memorability and to establish dual‑track "film+music" development channels for artists.

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