Apple raised prices on existing iPhone models in India by as much as 41%,
the change only hours before a implementing new-model launch. The move departs
from Apple’s usual practice of discounting older models and is among the
the company’s largest price adjustments this year across markets. Apple also
increased iPhone prices in the US on Wednesday evening by about 10–21%, citing
rising memory and storage chip costs as the rationale for global price hikes.
