The State Council Information Office said at a press briefing that China’s micro
short-form drama user base has topped 800 million and the market is expected to
exceed CNY100 billion by 2025. AI-generated dramas are growing rapidly and now
account for a large share; regulators said they will encourage innovation while
enforcing bottom-line rules. Requirements include mandatory content labeling for
AI dramas, stricter platform enforcement of image and voice authorization, and
end-to-end content controls. The office added that AI is a tool and humans
remain the primary creators, and that faster AI drama development requires
stronger content safeguards.